The average cost of a business transaction, web based = 15p, phone = £2.83 and face to face = £8.62

90% of consumers use the internet to research purchases. However, over a third of small to medium enterprises don't use the internet or have a website

Small to medium enterprises (SME's) with an online presence are growing 3-5 times more quickly than those without

88% of Brits use social networking sites

In 2010, the internet economy was worth 8.3% of the UK's GDP by 2016 it will be over 12.3%

The proportion with increasing turnover is twice as high amongst those utilising online technology

Business Users

Many businesses that can already access fibre broadband are already using it to maximise growth, expand their customer base and improve their bottom line. In Leicestershire, there’s a surprising amount of people who work from home and a large number of businesses operating from family homes.

By having fibre broadband, not only will you be able to benefit from faster upload and download speeds. But, you can also run meetings by video link and reach customers through new, faster and easier to track methods of communication like Facebook and Twitter. Plus, you can also use cloud based Customer Relationship Management (CRM) systems, which mean you have access to the same tools as larger companies – all with the same benefits, but for a fraction of the cost.


Unlocking the digital potential of rural areas – research

Rural England CIC and Scotland’s Rural College (SRUC) have launched a research project, supported by Amazon, to explore the economic potential where businesses in rural areas take-up digital opportunities arising from broadband, mobile and other networks.

Owners, directors and managers from rural businesses across the UK are invited to take part in a survey that will provide valuable information to a key part of the project.

The research collected from the survey aims to understand better:

  • How to grow the digital economy in rural – areas through e-commerce, exports and productivity gains;
  • The level of digital skills and capabilities in rural areas and how to improve them;
  • What digital tools and services best support rural businesses;
  • What enables some businesses to relocate successfully to rural areas;
  • The business sectors in rural areas likely to gain most from digital technology;
  • The best rural locations to set-up and manage a digitally-empowered business.

Survey responses will be treated in confidence and we encourage you to share the survey with other rural businesses you might know. The survey should take no longer that 10 minutes.

Complete the survey or find out more on unlocking the digital potential in rural areas

Leicestershire County Council contracted the Chamber of Commerce to deliver a business support service to boost innovation, growth and job creation. More information is available on the Business Support Service page.

Idea to Enterprise – Women in broadband

In 2015, Superfast Leicestershire secured investment as part of the Government’s Women in Broadband programme to encourage more women entrepreneurs into the workforce, to improve their digital skills, and to give them the confidence to develop their business ideas in Leicestershire.

Read the testimonials and find out more about the programme.

Case studies

Since the beginning of this project there have been a number of businesses who have upgraded to fibre broadband. Read our case studies to see what a difference it could make to your business no matter how large or small.

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